I'm Everett, a creative strategist, digital marketer, and designer leveraging the principles of art + design to amplify the voices of cultural institutions, artists, and brands.

Miami, FL
Miami, FL

Across the course of my career in the art world and beyond, empathic design strategies have formed the foundation of my practice. I believe that when brands are able to elegantly simplify their experience, meaningful and lasting connections can be made, and business objectives can be met.

Fluencies
Brand Strategy
Web Design
UX + UI
Graphic Design
Content Strategy
Digital Advertising
Organic + Paid Social
Media Planning
Email + CRM
SEO / GEO + SEM
Jeopardy!
Organic + Paid Social
Media Planning
Email + CRM
SEO / GEO + SEM
UX + UI
Jeopardy!
Tools
Figma
Framer
Adobe CC
Google Analytics
Google for Business
Meta for Business
Asana
Monday
Hubspot
Meta for Business
Asana
Monday
Hubspot

Select Production

Services
Brand Identity
Website Design
Brand Identity
Website Design
Digital Strategy
Digital Strategy
About
After over 30 years leading Miami's fashion, commercial, and editorial production scene, Select Production was ready for a refreshed brand identity and digital portfolio. Leveraging strong brand values and creative ideas, we worked together to develop a focused and vibrant identity, along with a complete digital expression.

Jeff Koons: Moon Phases

Services
Digital Strategy
Website Design
Digital Marketing
Project Management
About
In 2024, the world's most prominent contemporary artist sent an artwork to the moon. To celebrate this unprecedented moment, we worked with DEPT. to strategize, design, and develop an immersive, informative, and commemorative digital homepage to match the scale of the artworks and Jeff's cosmic vision.

Let's build something.

© Everett Laidlaw Strategic Design, LLC

© Everett Laidlaw Strategic Design, LLC